A few months ago the Facebook bought Instagram. Movement was seen as a success of the company's Mark Zuckerberg given the success of this service of filters for photos and social dissemination of images. But we also know that the social network takes some time looking for ideas to monetize their services and especially mobile phones. The application of iOS and Android was between opportunities and seems to be that it is going to be taken. An officer of Facebook has confirmed that you monetize Instagram.


The solution Vice President of Global Marketing at the American company has thus confirmed it in an interview with the Business Insider newsletter. This can mean three things:

First. That Instagram pass to have ads. So far implementation has been clean of advertising, offering a flawless user and according to its operation quick and easy experience: I make a photo, apply a filter and share it. The Wall Street Journal already warned of this possible movement in October, but was unsuccessful. This could be the most likely option.

Second. To begin to collect from other social networks and brands by integration. This it is clear that it will not happen. We have already seen how things have gone with Twitter. Now we have no integration of the screenshots of the app property of Zuckerberg and Cia in the social network of 140 characters. And what is more, have developed their own system of filters that although it is not as good, is functional and can continue to improve. In addition, it provides two editing tools such as quick balance and the trimmer.

Third. That the pass to be payment application. This option looks like a madness, and more knowing that there are other free systems such as Fedde and the aforementioned new filters tool and Twitter photo editing. It is pretty sure that users NovImmune scared to other options, especially the Android, who are not so prone to the payment as the iOS.

Either way, we will have to wait to see what happens because that is missing that it will follow any strategy or a deadline to start to benefit Instagram.